On February 8, 2009, "spring warmth among BBMG, harmonious relations between enterprise and media " the media social meeting (“春满金隅,共话和谐”媒体联谊会)& ""BBMG scientific development -- well-known journalists interview famous enterprise" Good News Presentation Ceremony was held in BBMG Fengshan Hot Spring Resort. Over 100 people took part in the Ceremony, including Chairman JIANG Weiping, main leadership of BBMG Corporation, the party secretary & president of Beijing Daily Newspaper Group MEI Ninghua and some media leaders and journalists in Beijing.
BBMG Corporation Director LI Changli gave a welcome address on the ceremony and appreciated the community, especially the media leadership and friends’ support on the development of BBMG Corporation, which enhance the strength of BBMG Corporation and promote the BBMG brand image. Beijing Daily Newspaper Group President MEI Ninghua spoke highly of the experience and achievements of BBMG Corporation in building up brand image. ZHOU Yinliang, the Inspector of Municipal State-owned Assets Supervision and Administration Commission& Publicity Director, high praised for this activity. And said this activity was a model of successful collaboration between media and enterprise to promote BBMG brand image. President MEI Ninghua and Chairman JIANG Weiping presented first prize of “Long Shun Cheng Cup” of excellent News and outstanding photography.
Through the mainline studying in depth and practicing " the concept of scientific development ", Beijing Daily Newspaper Group and BBMG Corporation launched an activity called "BBMG scientific development - well-known journalists interview famous enterprise" in 2008, which organized well-known journalists in Beijing to report the achievements in all aspects of BBMG Corporation in a new and comprehensive perspective and witness the rapid and healthy development of Beijing state-owned enterprise. At the same time, excellent news and outstanding photography award were penetrated in this event all the time, which substantially boost the attractiveness of the activity and effectiveness of the publicity. And it fully displayed the brand strength of BBMG. BBMG Corporation is a large-scaled state-owned enterprise with many sub-brands. The score cohesion of BBMG brand and the unique influence of its sub-brand merged together, relying on each other, which established a model of scientific development for Beijing's state-owned enterprises. The event attracted more than 20 mainstream media in Beijing to participate in, and invited nearly 30 reporters to visit and interview12 mainstream firms of BBMG. The event kicked off in July 19, 2008, which lasted five months. The journalists showed great assiduity in all their work. During the Olympic Games, they defied extreme heat and heavy workload, and even gave up weekend breaks to go to interview enterprises in depth, experienced the development of BBMG .They Record vivid examples of BBMG practicing the concept of scientific development with more than 100 pictures and news. LIU Xinyu from Beijing Daily and JIANG Ju from Beijing Evening News won the” Long Shun Cheng Cup" first prize of Excellent News .XU Shoujin from Capital Construction News won the first prize of photography.
The ceremony participants also have Beijing Youth Daily chief editor ZHANG Yabin, Beijing Evening News Deputy Editor in chief WANG Xuefeng, Capital Construction News president & chief editor GOU Yongli, The First News president LIU Shunfa, Commercial News president QIU Chengjun, China Building Materials president QIN Chunyu, Beijing Social Sciences Federation secretary of Party group SHI Qiuqiu,BBMG Corporation director DUAN Jianguo ,WANG Jianguo, and SHI Xijun.